Why Love Europe?

Published by Simon Huntington on 01/06/2017

Europe means different things to different people. To some, it’s a hot-topic political entity; to others it’s just a place they visit for two weeks every summer. To us of course, it’s Bordeaux and Burgundy, Bolgheri and Barolo, the slate slopes of the Rhine and the volcanic soils of Santorini.

Our tiny corner of the northern hemisphere is absolutely central to wine. Remains of amphora in archaeological sites are evidence of its intrinsic role in our culture since antiquity. Today we’re responsible for more than half of the entire world’s wine production and, I’d argue, an even greater share of its wine diversity.

Few other regions can produce wines that would rank amongst the world’s greatest examples of ripe, powerful Cabernet Sauvignon, perfumed and silky-delicate Pinot Noir, sumptuously rich Chardonnay and pinpoint-precise, mineral-laden Riesling. Add in Galician Albarino, Nerello Mascalese grown on the slopes of Mount Etna, Greek Xinomavro and countless other uniquely European wines, and there’s no debate to be had.

While wine production all over the world traces its origins to European settlement, Europe continues to set the standards to which the rest of the wine world aspires. The highest compliment you can pay many Aussie Chardonnay producers is that their wine tastes like white Burgundy. The best Napa Cabernets taste like First Growth Bordeaux. If you’re a South American billionaire with aspirations to own a great wine estate, the consultant you hire to enact your vision will probably be a European like Alberto Antonini, Eric Boissenot, or Michel Rolland.

It’s not a one-way relationship; advances made by new world organisations like UC Davis have changed – and often improved – the way we in Europe make our wines too. But it’s fairly telling that many of Europe’s finest winemakers are turning away from the technological developments of the late 20th century, in favour of a return to the low-impact, artisan techniques used by their great-grandparents.

So whatever your individual wine preferences might be, there’s obviously something about Europe that you should love. But if it’s so obvious, why are we making a fuss about it?

At Roberson Wine we’ve become renowned in recent years for our unparalleled range of Californian wines. We were the first UK merchant to spot an emerging trend towards production of finer, more elegant and stylistically more European wines in the golden state and, with all the excitement and column inches this has generated, it could be easy to forget that the core of our range has always come from the wonderfully eclectic wine regions of Europe.

While we’re delighted that our Californian wines have been so successful, when Cliff Roberson set up a wine shop on Kensington High Street in 1991, his idea was to offer the classic wines of Europe in a fresh, new and innovative way. 26 years later, our vision remains just as strong.

We'll be shining a spotlight on our European range throughout June with our Love Europe campaign. Shop our Love Europe Collection and join us at our Love Europe Tasting on Thursday 22nd June.

Simon

Simon Huntington

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