Roberson at the Real Wine Fair 2013
Published by Marjorie Galaud on 08/04/2013
The second Real Wine Fair took place a couple of weeks ago, on the 17th and 18th of March. We at Roberson love our natural, biodynamic and organic wines so we were really looking forward to taking part and spreading the good word about good wine. For this event, both the trade and retail sides of our business worked together to make things happen, and this was without a doubt one of my best experiences of working at Roberson so far.
Four of our producers joined the adventure to help us to raise even more awareness about these incredible ‘real’ wines. From the Languedoc, Lidewij from Mas des Dames kindly showed her newest vintages of Rosé and Blanc, along with her vibrant red wines – rightly named ‘La Dame’ and ‘La Diva’. Getting the new vintage in before the fair was quite a challenge – she had only bottled her 2012 vintage a few days before and there were a lot of people on tenterhooks in our office wondering if the wines would arrive in time. Thankfully, they did and they couldn’t have been any fresher, showing really well at the fair and getting lots of positive reviews.
A few tables away sat Vignerons d’Estezargues, represented by its Cellar Master Denis. He explained every step of the creation of his wines, and I particularly liked the white ‘Plein Sud’ and the red ‘Domaine d’Andezon’ (which was extremely popular with consumers and trade).
We also had the pleasure of welcoming Laurence from Domaine Roche Buissiére for the first time. Mark, our senior buyer, visited the Rhône Valley last October and fell in love with her natural red wines, named after her children Jeanne and Joseph. Laurence’s smile won over everyone who stopped at her table, and we’re very excited to be selling her wines which have just arrived from France.
Having our producers pouring their own wines is one of the most important parts of the fair for us, but equally important this year was the Roberson pop-up shop. We were asked to run the retail side of the fair, selling the wines on site and for one month afterwards on our website. It was a lot of work to source the wines from everyone and have them ready to sell, but it was totally worth it to see the queues of people eagerly wanting to purchase the great wines they had tasted.
We were hoping to take turns walking around the fair tasting on Saturday, but we were just too busy! We didn’t stop from lunchtime on Saturday till long after the fair’s official closing time, but it was so gratifying to see so many people loving the wines. We were totally overwhelmed by the demand. We are selling everything through our website until mid-April, so if you missed out you still have a week or two to get your hands on these incredible wines.
Thanks to everyone who made this year’s Real Wine Fair possible, and everyone who came to support these incredible producers and their amazing wines.
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