An ever-restless character, it was a surprise to all (not least himself) when owner Jason Edward Charles decided to put down roots and establish Vinca Minor in Sonoma, California.

Originally a native of Detroit, Michigan, Charles's first passion was photography. After college he travelled the world pursuing this interest until he returned to the US, where he waited tables in New York's fine dining scene and developed his second great passion - for wine.

After various internships and studies in Northern California and Bordeaux, where he learned every aspect of the winemaking process from soil to bottle, he formally established Vinca Minor in 2013. He works with various high quality vineyards in Mendocino and Santa Cruz Mountains, including some of the oldest dry-farmed Carignan in California.

Featured wines

Vinca Minor - a chosen few from us

All wine by Vinca Minor

About us

We sell wine that offers quality and value at every level, from the everyday to the extraordinary. Read more about us.

Awards & press Our latest awards

We're Decanter and IWC Specialist Merchant of the Year for our USA range.

... London's best collection of seriously smart wine available by the single bottle

Jancis Robinson MW